e-commerce transactions in Serbia up 29% y/y in 2Q22

e-commerce transactions in Serbia up 29% y/y in 2Q22
/ bne IntelliNews
By bne IntelliNews August 16, 2022

The number of online transactions to buy goods and services in Serbia in all currencies totalled over 9.8mn in the second quarter of 2022, which is nearly 29% more year on year, the central bank said on August 16.

The growth shows the increasing popularity of e-commerce in Serbia.

The number of purchases via internet sites in the local currency, the dinar, was 6.9mn or 26.1% more than in the second quarter of 2021.

The value of these transactions amounted to RSD18.4bn (€156.7mn) or 40% more than in the same period in 2021.

Transactions made in euros recorded a similar trend as in the previous quarter, while compared to a year ago, the growth in the number of transactions was 56.2% to over 1.6mn, and their value soared by 86.24% to €95.1mn.

Payments in US dollars recorded somewhat weaker growth dynamics. Compared to the same period last year dollar payments were 14.7%  higher for the number of transactions (1.05mn) and 19% when it comes to their value ($33.8mn).