UAE airline Emirates unveiled its "Emirates Signature Series," an exclusive collection of signed football jerseys from club partnerships including Real Madrid, AC Milan and Arsenal, the airline said in a statement on November 24.

Each jersey in the collection has been authenticated by The Bootroom Collection, with pieces presented in custom-designed boxes accompanied by certificates of authenticity and security holograms in the latest PR push for the leading Persian Gulf airline.

The certified jerseys feature autographs from players including Kylian Mbappé, Luka Modrić, Vinícius Júnior, Bukayo Saka and Declan Rice.

The Emirates Signature Series is available at the refurbished Emirates Official Store at Emirates Group Headquarters and through The Bootroom Collection's stores in Dubai Mall and The Avenues at Atlantis, The Palm. Plans are underway to make the jerseys available on the Emirates Official Store and The Bootroom Collection websites.

Proceeds from the Emirates Signature Series will benefit the Emirates Airline Foundation, the airline's non-profit charity providing humanitarian aid and essential services for children globally. The Foundation currently supports 14 projects in nine countries.

The airline reopened its Official Store at its Group Headquarters location. The revamped 126-square-metre Emirates Official Store offers official merchandise, travel essentials, aircraft models featuring the latest Emirates liveries and clothing items.

A dedicated memorabilia showcase features at the new store to introduce customers to the collection.

The airline plans to roll out the Emirates Signature Series collection into other key partnerships, including sailing, cricket and cycling.