Online sales in Hungary are growing at a pace three-fold that of retail sales, around 17-18%, and accounted for 4.5% of total retail sales turnover last year, eNet found.
The hub is expected to promote economic cooperation between China and Latvia, which could reach €1bn in the coming years, a Latvian government official said.
The Zalaegerszeg race track, one of its kind in the CEE region, has been specifically designed to test autonomous, connected, and electric vehicles.
The Hungarian company is pursuing alternative investments in line with its long-term strategy as it seeks to decrease dependence on its core business.
Mediaworks, which is closely aligned with the ruling conservative Fidesz, says there are "political and ideological reasons" for the decision.