LT: Google among best known brand names in Baltics.

By bne IntelliNews October 9, 2012
Google brand name was indicated as the most beloved brand name across the three Baltic States, a survey carried out by GfK indicates. In Lithuania Google was indicated as the most beloved brand by 68% of respondents, in Latvia by 52%, and in Estonia by 57%. In Lithuania second place went to Skype, with 53% of respondents choosing the brand, followed by Nokia (48% of respondents), Swedbank (44% of respondents), and Maxima (chosen by 43%). In Latvia, first place went to Google, followed by Inbox, which was chosen by 46% of respondents, Swedbank with 39%, Nokia with 38%, and Skype with 35%. In Estonia 57% chose Google, followed by Kalev with 42%, Felix with 39%, Partnerkaart with 38%, followed by Swedbank and Facebook, which received 36% each. GfK carried out a survey on behalf of advertising agency DDB, surveying 1,000 respondents in each Baltic State.

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