Hungary's digital TV subscriptions pick up 0.9% m/m in April 2012.

By bne IntelliNews June 13, 2012
Hungarys digital TV market expanded further in April 2012 as the number of subscriptions increased by 0.9% m/m to 1.72mn, the communications watchdog informed. The statistics include data from the country's 12 biggest digital TV providers that account for around 88% of the market. Digital TV users accounted for more than half of the overall domestic TV market and their share grew by 0.4pps m/m to 53.4% at the end of the month. The improvement in April was again on the back of a growth in the number of digital subscribers with cable or IPTV connections - up by 11,270 to 736,818. Subscribers in the wireless connections category also increased by 1,718 to 925,686 as of end-April. Regarding the market share distribution, the share of market leader UPC dropped only marginally to 25.7%. DIGI ranked second with a 23.1% share, followed by T-Home holding a share of 22.7%.

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